How do you manage false-negative innovation?

According to Henry Chesbrough an innovation false-negative is an innovation success that begins with failure.

This New York Times story outlines one powerful false-negative innovation case: the 3M Post-it Note:

The catalyst for its [Post-it Note] development was the invention of a new type of sticky, but not too sticky glue by a 3M scientist Spencer Silver in the 1960s. 3M could not work out what to do with the glue, until another of its scientists, Arthur Fry, suggested using it to stick notes temporarily on to other sheets of paper

About Arie Goldshlager

Customer Insight, Customer Strategy, and Innovation Consultant
This entry was posted in Innovation. Bookmark the permalink.

1 Response to How do you manage false-negative innovation?

  1. To add further to HC’s emerging views ” Business models do not emerge from planning, they emerge from discovery. Equally false-negative creates conflicts and often you will have to spend your “political capital” to proceed. Innovation’s false-negative is bigger than we thought!

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