Travel serendipity engineering


The recent New York Times article on serendipity engineering prompted me to revisit this KLM Meet and Seat case study”

“Want to find out who will be on your KLM flight? With Meet & Seat you can view other passengers’ Facebook or LinkedIn profile details and see where they’ll be sitting – long before your flight leaves the ground.”


About Arie Goldshlager

Customer Insight, Customer Strategy, and Innovation Consultant
This entry was posted in Serendipity. Bookmark the permalink.

2 Responses to Travel serendipity engineering

  1. schuhwerke says:

    hmmm – does this increase or reduce serendipity? As you chose your seat partner, you reduce the chance of meeting someone else interesting (or boring… :))

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